Overview
How It Works
Ongoing promotion across every channel keeps customers engaged with the loyalty program. Consistent messaging through email, SMS, social media, and in-person experiences gives customers a unified brand experience and encourages continued interaction.
After launch, customers who sign up for the program are added to a loyalty list through rediem's email integrations.
How To Set It Up
Send an email announcing the program to all customers.
Connect a rediem email integration so customers who sign up after launch are added to a loyalty list.
SMS
Send an SMS announcing the program and inviting customers to join the community.
Include a direct link to the dash so customers can sign up easily on mobile.
Social Media
Post teasers about the program on social media before launch.
Announce the program on social media at launch.
⚠️ Important: When linking to the program in Instagram Stories, use /%23 instead of # in the embed link.
Key Notes
Promote the program consistently across all channels.
Customers who sign up after launch are added to a loyalty list through a rediem email integration.
Link SMS announcements directly to the dash for mobile sign up.
Use /%23 instead of # in Instagram Stories links.
See the rediem playbook for more tips on promoting the program.