What Does Bazaarvoice Do?
Bazaarvoice is a third-party platform that collects, manages, and displays customer reviews, ratings, and user-generated content. Connecting it to rediem links review activity to loyalty actions, so customers earn points for submitting reviews and merchants gain more authentic feedback that drives retention and repeat purchases.
Requirements
Before getting started, ensure you have:
An active Bazaarvoice account within the Shopify store, with onboarding complete.
Integration credentials provided by the Bazaarvoice Partner Integrations team.
Access to the platform integration settings in the rediem merchant admin.
A rediem plan that supports third-party integrations.
How to Integrate
Request Integration Credentials From Bazaarvoice
Download and sign the Bazaarvoice Brand Client Partner Consent Form.
Reference the Bazaarvoice guide to find the correct instance name before submitting the form.
Email the signed form to [email protected] to request integration credentials.
Wait for Bazaarvoice to provision the keys.
Connect Bazaarvoice in rediem
Go to Integrations → Add New Integrations in the rediem merchant admin.
2. Click Bazaarvoice by expanding the Integration Type dropdown.
3. Enter the Private Key provided by Bazaarvoice and click Validate.
4. Enter the Email Shared Key once the field appears and click Validate.
5. Click Integrate.
6. Confirm the Bazaarvoice entry appears in the integrations list.
How It Works
Go to Rediem Merchant → Program → Points
click Add Ways To Earn, then click Leave a Review!
Set Status to Active to display the review action to customers, or Disabled to hide it.
Enter the number of points customers earn for a review in the Point(s) field.
Give the Action Title for the review action
Optionally, add a Destination Link for the page customers land on after completing the action.
Set Number Of Times A User Can Get Points For A Review, or leave it blank for no limit.
Include: Restrict the reward to customers with specific tags, or leave empty to make it visible to all customers.
Exclude: Hide the reward from customers with specific tags, or leave empty to make it visible to all customers.
Set an Icon by keeping Default or choosing Upload Your Own, and add Alt Text.
Click Create / Update to save the earning action.
Enable the Incentivized Review Disclosure in Bazaarvoice
Go to Bazaarvoice Configuration.
Enable the Incentivized Review disclosure question and mark it as required.
Edit the Submission Form Label field to customize the disclosure text shown to customers. Example wording: "I received a sample, loyalty point, coupon, or a contest entry for this review." or "Are you a Loyalty Rewards member? Members receive points for posting product reviews."
How Customers Earn Points
A review submission in Bazaarvoice triggers a verification email to the customer.
The review is processed and synced to rediem once the customer verifies their email.
Points are credited to the customer dashboard after the review is moderated. Moderation and syncing to rediem can take up to 72 hours.
Customer email and review activity sync between Bazaarvoice and rediem.
The customer sees the reward reflected in their customer dashboard once the review is complete.
The merchant sees tracked events and reward issuance in the merchant admin.
📋 Note: Points are only issued after the customer completes email verification in Bazaarvoice.
Troubleshooting
The customer did not earn points for a review. Confirm the customer verified their email through the link sent by Bazaarvoice. Reviews that are not verified cannot sync to rediem, so no points are awarded. Also confirm the review has finished moderation, since syncing can take up to 72 hours.